Trust agents : (Record no. 899)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02608cam a22004698i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 21552335 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhCDI |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251110054809.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m |o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200604s2020 nju o 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2020021834 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119666011 |
| Qualifying information | (epub) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119665991 |
| Qualifying information | (adobe pdf) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781119665960 |
| Qualifying information | (cloth) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 21552335 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.20285/4678 |
| Edition number | 23 |
| Item number | TRU 2020 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brogan, Chris, |
| Relator term | author. |
| 9 (RLIN) | 1637 |
| 245 10 - TITLE STATEMENT | |
| Title | Trust agents : |
| Remainder of title | using the web to build influence, improve reputation, and earn trust / |
| Statement of responsibility, etc. | Chris Brogan, Julien Smith. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th anniversary edition. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 2008 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Hoboken, New Jersey : |
| Name of producer, publisher, distributor, manufacturer | John Wiley & Sons, Inc. |
| Date of production, publication, distribution, manufacture, or copyright notice | [2020] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Trust, Social Capital, and Media -- Make Your Own Game -- One of Us -- The Archimedes Effect -- Agent Zero -- Human Artist -- Build an Army -- The Trust Agent -- What's Next. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "In 2009, Brogan and Smith released their bestseller Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust. In the ten years since, companies have saturated social media channels with low quality content, and businesses have seen minimal results from social media efforts. Social media platforms have, however, also been used to effect powerful change. This 10th anniversary edition of Trust Agents will help companies get back on track in their efforts to build reputation, attention, and trust. It will feature revised content and supplemental materials to show leaders how to capture their audience's attention, speak to specific groups, and harness human ingenuity in an age of automation"-- |
| Assigning source | Provided by publisher. |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on print version record and CIP data provided by publisher; resource not viewed. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 9 (RLIN) | 1638 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Online social networks |
| General subdivision | Economic aspects. |
| 9 (RLIN) | 1639 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social media |
| General subdivision | Economic aspects. |
| 9 (RLIN) | 1640 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Smith, Julien, |
| Relator term | author. |
| 9 (RLIN) | 1641 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | Brogan, Chris. |
| Title | Trust agents |
| Edition | 10th anniversary edition. |
| Place, publisher, and date of publication | Hoboken, New Jersey : John Wiley & Sons, Inc. [2020] |
| International Standard Book Number | 9781119665960 |
| Record control number | (DLC) 2020021833 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Caritas Development Institute Library | Caritas Development Institute Library | New Materials Shelf | 25/10/2025 | Purchase | 659.20285/4678 TRU 2020 | 12321 | 10/11/2025 | 1 | 10/11/2025 | Books |